Netflix

Netflix stock has been a solid outperformer this year, but concerns about film tariffs have given investors pause. President Donald Trump announced Sunday that he was authorizing the Department of Commerce and U.S. Trade Representative to begin the process of instituting a 100% tariff on movies coming into the country “that are produced in Foreign Lands.” Citi analyst Jason Bazinet wrote in a research note on Tuesday that Netflix “has been viewed by investors as a ‘safe haven’ with respect to tariffs.” That safe haven is at risk now following Trump’s announcement, and Bazinet wrote the worst case scenario for Netflix would be if the 100% tariff on content produced outside of the U.S. was implemented. “We estimate 50% of content produced by Netflix is created outside the US,” Bazinet wrote. “With a 100% tariff, we estimate this could reduce EPS by around $6 per share.” Bazinet, who rates Netflix […]

Although Netflix’s earnings pumped its stock higher, they highlighted one issue that will be important for the rest of the market. Many companies are about to feel the pain. The streaming company’s sales and earnings, disclosed late Tuesday afternoon, came in higher than expected, helping push the stock up 11% from before the results landed. Management’s financial guidance showed no signs that growth is slowing down, quite a feat for a company that produced $39 billion in 2024 revenue. Netflix forecast that 2025 revenue will land in a range with a midpoint of $44 billion, above the $43.5 billion it expected earlier, implying 13% year-over-year growth. On the surface, that looks like a slowdown from the 15.6% growth achieved in 2024, but that is because a rising U.S. dollar weighed on management’s forecast. The buck has risen against the euro, the yen, and other currencies as U.S. economic growth pulls

Netflix stock continued to rise on Thursday as its financial results allayed one analyst’s concern about the outlook for growth in subscribers, Wolfe Research analyst Peter Supino upgraded shares of Netflix to Outperform from Peer Perform. He set a target of $1,100 for the price, implying a gain of 15% from the closing price of $953.99 on Wednesday. In afternoon trading, shares of Netflix were up 2.4% Thursday to $977.31, on pace for a record close, according to Dow Jones Market Data. The stock has now risen 75% over the past 12 months. Supino wrote in a research note late Wednesday that Netflix’s fourth-quarter financial results and 2025 guidance “buried our long-standing concerns about a deep slowdown after the 2023-’24 barrage of password sharing interventions.” Netflix introduced strict password-sharing rules in 2022 to stop people in different households from using a single account to watch shows such as Stranger Things

Don’t expect Netflix to go head-to-head with ESPN. Here’s where it could still shine in streaming sports. Netflix has been crushing it with one-off sporting events that have become must-see TV. So why isn’t it going all in on sports? Streaming brands have long thought of sports programming as one way to boost paying customers and keep them engaged. That seems to be working for Netflix (NFLX), as its blockbuster earnings report this week showed. The Mike Tyson-Jake Paul boxing match that aired live on Netflix in November was the most streamed global sporting event ever, reaching 108 million viewers, the streaming service said. And 65 million people tuned into the NFL Christmas Day games on Netflix last month, making them the most streamed NFL games ever, according to the league. But don’t expect Netflix to try going head-to-head with ESPN (DIS) anytime soon. Netflix executives this week outlined a

One thing Netflix definitely has learned over its many years in show business is how to go out on a high note. The streaming giant added a record 18.9 million new subscribers during the fourth quarter. That was nearly double the number Wall Street expected and even well above the 15.8 million added to the company’s rolls in early 2020, when the onset of Covid locked the masses at home in front of their TV screens. It is also the last time Netflix says it will disclose its subscriber numbers — at least as part of its regular quarterly reports. Such a jump — coming during a period that included a second season of Netflix’s most popular TV series ever, two live NFL games aired on Christmas Day and a live boxing match featuring a 58-year-old Mike Tyson — naturally raises questions about sustainability. But Netflix co-chief executive Greg Peters

Netflix reported better-than-expected results Tuesday afternoon. But the big news was the streaming video company added more subscribers in one quarter than ever in its history. The streaming video provider reported fourth-quarter earnings per share of $4.27, compared with Wall Street’s consensus estimate of $4.21, according to FactSet. Revenue for the quarter reached $10.25 billion, which was above analysts’ expectations of $10.1 billion. Netflix generated a net gain of 18.9 million paid subscriptions during the December quarter versus the projection of 9.8 million paid subscriptions. The company said it was the “biggest quarter of net adds in our history” compared with 13 million in the fourth quarter of 2023 and 5 million in the third quarter of 2024. The company’s annual outlook was also solid. Netflix said 2025 revenue should fall in a range of $43.5 billion to $44.5 billion, above Wall Street’s $43.65 billion estimate at the midpoint. “Our

Netflix stock will carry on soaring, according to analysts, after the video-streaming company underlined its dominance by revealing it would be raising prices having added a record number of subscribers in the fourth quarter quarter. Pivotal Research Group’s Jeffrey Wlodarczak raised his price target on Netflix stock to $1,250 from $1,100 on Tuesday, writing in a research note that the company’s latest results showed it had won the global streaming wars. He rates Netflix stock at Buy. “This is what winning looks like,” Wlodarczak said, adding that the company benefits from a virtuous cycle where the bigger Netflix gets, the more cash it has to spend on content that sets it apart from the rivals. His price target — the highest among analysts who cover Netflix — implies the stock has 44% upside from Tuesday’s close. Wlodarczak is one of at least 18 analysts who have raised their target price

Netflix, Inc. (NFLX) is currently at $977.05, up $107.37 or 12.35% –Would be new all-time high (Based on available data back to May 23, 2002) –Would be the first record close since Dec. 11, 2024, when it closed at $936.56 –On pace for largest percent increase since Oct. 19, 2023, when it rose 16.05% –Currently up four of the past five days –Currently up three consecutive days; up 15.99% over this period –Best three day stretch since the three days ending Oct. 23, 2023, when it rose 17.52% –Up 9.62% month-to-date –Up 9.62% year-to-date –Up 79.32% from 52 weeks ago (Jan. 24, 2024), when it closed at $544.87 –Would be a new 52-week closing high –Up 79.32% from its 52-week closing low of $544.87 on Jan. 24, 2024 –Traded as high as $999.00; new all-time intraday high (Based on available data back to May 23, 2002) –Up 14.87% at today’s

Netflix’s results have so consistently beaten expectations for the last three years that Benchmark has decided to raise its rating to hold from sell. Netflix posted record subscriber gains in 4Q and plans to raise prices across its existing US plans. “Although Benchmark does not assign price targets for hold rated stocks we will continue to estimate fair value, which we now peg at $800 vs. a prior $720 estimate,” says analyst Matthew Harrigan. Shares jump 13% to $981.70, on pace for the largest percent increase since October 19, 2023, when it rose 16.05%.

Netflix (NFLX) ended 2024 with the addition of 19 million net subscribers in Q4 and over 41 million for the full year globally, giving it a “virtually insurmountable lead in the streaming wars,” Wedbush said Wednesday in a note to clients. The investment firm lifted Netflix’s price target to $1,150 from $950 and kept its outperform rating. The streaming giant boosted marketing spending around Q4 events, while its content flow and quality improved in the last quarter after a drought caused by the strike by writers and actors in late 2023, said Wedbush analysts including Alicia Reese. “This drove global subscribers to over 300 million at just the right time, as Netflix will not have to update investors on subscriber numbers for a while,” the analysts said. “Netflix is now free to focus solely on revenue growth.” “While massive subscriber growth was the primary driver in 2024, we expect price

Netflix’s (NFLX) latest price hikes are expected to drive revenue growth this year, while its ad tier is seen accelerating sales in 2026, Wedbush Securities said Wednesday. The streaming giant’s fourth-quarter financial results exceeded estimates late Tuesday as it reported a record addition of new subscribers. Its global paid net additions totaled 18.91 million in the quarter, surpassing market expectations and taking the full-year tally to more than 41 million. For the US market, the company increased the subscription price to $24.99 from $22.99 for its premium tier. The standard package moves to $17.99 from $15.49, and to $7.99 from $6.99 for its ad-supported tier. Netflix is also raising prices in Canada, Portugal and Argentina. “When you’re going to ask for a price increase, you better make sure you have the goods and the engagement to back it up,” co-Chief Executive Ted Sarandos said on an earnings conference call, according

Netflix showed strong progress in the advertising business in 4Q results, according to Baird’s Vikram Kesavabhotla and John Rigatti, who cite management’s description of F25 as transitioning from “crawl to walk” in advertising.” The analysts also say Netflix is enjoying healthy engagement trends, and note there’s a meaningful runway ahead to support continued market share gains. Investor sentiment could further improve as the company executes longer-term initiatives, such as live programming and video games, and benefits from its scarcity value in the public markets, they write. Baird raises its price target to $1,200 from $875. Netflix climbs 10% to $957, and is up 96% in the past 12 months.