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Home » McDonald » McDonald’s and Chipotle Seen Outperforming Dining Sector

McDonald’s and Chipotle Seen Outperforming Dining Sector

Posted on October 24, 2023 By legume No Comments on McDonald’s and Chipotle Seen Outperforming Dining Sector

McDonald’s and Chipotle, the giants of fast food and fast-casual dining, appear to be outperforming the rest of the dining sector as rising prices have consumers eating out less, foot-traffic data firm Placer.ai says in a new report. While McDonald’s saw a 3.7% drop in visits in September, that’s still better than the 4.2% drop for the overall dining sector, according to Placer.ai data. Chipotle visits were actually up 4.7% in September, though visit growth has been trending down, the report says. McDonald’s is leaning into its role as a rural dining destination with an affordable menu, while Chipotle is doing the same as a suburban destination for higher-income individuals, the report says.

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