Don’t expect Netflix to go head-to-head with ESPN. Here’s where it could still shine in streaming sports. Netflix has been crushing it with one-off sporting events that have become must-see TV. So why isn’t it going all in on sports? Streaming brands have long thought of sports programming as one way to boost paying customers and keep them engaged. That seems to be working for Netflix (NFLX), as its blockbuster earnings report this week showed. The Mike Tyson-Jake Paul boxing match that aired live on Netflix in November was the most streamed global sporting event ever, reaching 108 million viewers, the streaming service said. And 65 million people tuned into the NFL Christmas Day games on Netflix last month, making them the most streamed NFL games ever, according to the league. But don’t expect Netflix to try going head-to-head with ESPN (DIS) anytime soon. Netflix executives this week outlined a

One thing Netflix definitely has learned over its many years in show business is how to go out on a high note. The streaming giant added a record 18.9 million new subscribers during the fourth quarter. That was nearly double the number Wall Street expected and even well above the 15.8 million added to the company’s rolls in early 2020, when the onset of Covid locked the masses at home in front of their TV screens. It is also the last time Netflix says it will disclose its subscriber numbers — at least as part of its regular quarterly reports. Such a jump — coming during a period that included a second season of Netflix’s most popular TV series ever, two live NFL games aired on Christmas Day and a live boxing match featuring a 58-year-old Mike Tyson — naturally raises questions about sustainability. But Netflix co-chief executive Greg Peters

Netflix reported better-than-expected results Tuesday afternoon. But the big news was the streaming video company added more subscribers in one quarter than ever in its history. The streaming video provider reported fourth-quarter earnings per share of $4.27, compared with Wall Street’s consensus estimate of $4.21, according to FactSet. Revenue for the quarter reached $10.25 billion, which was above analysts’ expectations of $10.1 billion. Netflix generated a net gain of 18.9 million paid subscriptions during the December quarter versus the projection of 9.8 million paid subscriptions. The company said it was the “biggest quarter of net adds in our history” compared with 13 million in the fourth quarter of 2023 and 5 million in the third quarter of 2024. The company’s annual outlook was also solid. Netflix said 2025 revenue should fall in a range of $43.5 billion to $44.5 billion, above Wall Street’s $43.65 billion estimate at the midpoint. “Our

Netflix stock will carry on soaring, according to analysts, after the video-streaming company underlined its dominance by revealing it would be raising prices having added a record number of subscribers in the fourth quarter quarter. Pivotal Research Group’s Jeffrey Wlodarczak raised his price target on Netflix stock to $1,250 from $1,100 on Tuesday, writing in a research note that the company’s latest results showed it had won the global streaming wars. He rates Netflix stock at Buy. “This is what winning looks like,” Wlodarczak said, adding that the company benefits from a virtuous cycle where the bigger Netflix gets, the more cash it has to spend on content that sets it apart from the rivals. His price target — the highest among analysts who cover Netflix — implies the stock has 44% upside from Tuesday’s close. Wlodarczak is one of at least 18 analysts who have raised their target price

Netflix, Inc. (NFLX) is currently at $977.05, up $107.37 or 12.35% –Would be new all-time high (Based on available data back to May 23, 2002) –Would be the first record close since Dec. 11, 2024, when it closed at $936.56 –On pace for largest percent increase since Oct. 19, 2023, when it rose 16.05% –Currently up four of the past five days –Currently up three consecutive days; up 15.99% over this period –Best three day stretch since the three days ending Oct. 23, 2023, when it rose 17.52% –Up 9.62% month-to-date –Up 9.62% year-to-date –Up 79.32% from 52 weeks ago (Jan. 24, 2024), when it closed at $544.87 –Would be a new 52-week closing high –Up 79.32% from its 52-week closing low of $544.87 on Jan. 24, 2024 –Traded as high as $999.00; new all-time intraday high (Based on available data back to May 23, 2002) –Up 14.87% at today’s