Google Announces Major Job Cuts in Ad Sales, Shifts Focus to AI and Automation
Google is downsizing its advertising sales team, part of a broader trend of job cuts at the tech giant owned by Alphabet Inc (NASDAQ:GOOG) (NASDAQ:GOOGL). This decision highlights the ongoing reduction in workforce across various sectors, as companies increasingly turn to artificial intelligence software and automation to manage tasks more efficiently, Reuters reports. Recently, Google announced layoffs in its Voice Assistant units and hardware teams, including those responsible for Pixel, Nest, and Fitbit products, as well as in its augmented reality division. The company focuses on its customer solutions unit, which caters to medium-level advertiser clients, as a primary area for future growth. This move follows similar layoffs at Amazon.com Inc (NASDAQ:AMZN), which included several hundred employees in streaming and studio operations, and 500 workers at Twitch, its video streaming platform. Previous reports indicated that Google is looking to reorganize its large ad sales unit, which employs around 30,000 people. Sean Downey, who leads ad […]
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